The Success Trail of Business Entrepreneur Roberto Santiago

Becoming what you want is a huge achievement in life because life requires that we work to sustain our daily needs. This is an objective that one has to set just like Roberto Santiago did by setting up his business that made him a famous household name Brazil. Roberto Santiago currently owns one of the vast Roberto Santiago Manaira Shopping in Brazil. The business mall is situated in his native homeland in Joao Pessoa. The mall offers a wide variety of businesses in it including entertainment, shopping, and recreational facilities.

Roberto Santiago a long story before he became a success and this explains his determination to reach where he is now today. He was born in the same town of Joao Pessoa 58 years ago. He studied fluently attending Pio X-Marist College and later on achieving his BSC in business administration from Joao Pessoa University. He strived a lot like everybody else finding for a job where his first job was a manufacturing company known as Café Santa Rosa where he worked for some time and moved on to launch a Cartonnage Company producing cartons that were made from cardboard. The company grew so fast and diversified production and started producing decorative products.

This company grew and increased the income, and he found it better to increase his business ideas and invested in real estate where he was amazed as the idea became one of the best decisions he has made as it helped him make his portfolio as a successful businessman. This was when he came up with the idea of setting up a shopping mall and immediately bought the land and started the construction with a beautiful design which lasted for two years.

The mall has over 280 stores where all types of businesses are here; He made sure the whole business fraternity and family have a business they can start offering more than what everyone can purchase at a single time. The types of businesses in these malls include financial institutions which offers all types of financial needs including advice and loans, food stores, theatres, gym, gaming areas and so much more. The mall is unique because of its versatility as it has more features including a college thus having a recognized reputation in the state of Paraiba.

He worked hard and in the year 2013; he constructed a new mall in the same town. These malls have generated him a lot of income, and because of his generosity towards his native town, he has made an impact in improving the economic and social perspectives of the city. The malls have served important roles in entertainment and fun for families, and the best part is that the malls have employed hundreds of residents thus providing a means of income to many people. These malls have made the town to develop significantly thus increasing the price of land, and many businesses are relocating to the town due to the growing population that is increasing business opportunities.


Why Nathaniel Ru’s Company Really Is Something That Works

Nathaniel Ru is one of three CEOs of food and restaurant company that’s been around for about 10 years but is still growing and finding new ways to appeal to millennial customers. The company is Sweetgreen which originated in the Washington D.C. area but as grown across the country and now has headquarters in the Venice Beach area of Los Angeles. Ru spoke to Fortune magazine about the factors that made Sweetgreen successful and why he’s excited about its future. Learn more:


Nathaniel Ru told Fortune that he believes reading a lot of books is essential to becoming a great business leader in any industry. He also said he and his fellow CEOs, Jonathan Neman and Nicolas Jammet have learned that to build a big company and maximize production, you have to be willing to let go of various responsibilities and even invite new team members on board sooner than you’re comfortable doing. He points to Under Armour CEO Kevin Plank as a great influence on him and likes what he’s done with that company and its brand. Learn more:


Nathaniel Ru and his two friends both came to Georgetown University to become entrepreneurs in the footsteps of their parents who were all immigrants who had each founded a business. The reason food interested them the most was that options on the Georgetown campus were limited, especially for those who preferred a more lean diet focused on salads and vegetables. So that prompted the three to start a salad bar restaurant business and it began in a small shop on the Georgetown campus. The three had to get creative to keep it open during the slow times when almost nobody else was there, but as Ru later said that surviving that first winter break when campus was empty was what made them know they could meet any challenge. Learn more:


What makes Sweetgreen important is that Ru and his friends do not want its message to be only about eating green food, but rather to be about balance and making healthy diets popular. They’ve also included technology in their business which takes advantage of online and mobile ordering and customizing services for customers who want their food ready when they arrive. Ru also has expressed the importance of not simply running things from the top down, but actually making it about all employees and taking time off to go work at Sweetgreen’s locations. Initially the investments in the company came from friends and family members, but they’ve now had many more venture capital investors come to the company and have raised over $95 million to date.


Sheldon Lavin’s Extended Service To OSI Group

Sheldon Lavin is the brain behind the success of OSI Group. His contribution to the growth of the company spans for almost 50 years transforming the company from a small business outfit to a global food producer and supplier. Before joining the company, Lavin ran his consulting firm where Otto & Sons (now OSI Group) was in his list of clients.

Sheldon Lavin career with OSI Group started in 1970 following a request by Otto & Sons to arrange for financing. Otto & Sons had secured an opportunity to construct a meat processing facility to cater the rising demand for its products. The funding bank requested Lavin to acquire part of ownership in the company, but he declined the offer choosing to remain a consultant in the deal. He also pegged his acceptance to owning an equal share of the business according to

Otto & Sons continued seeking the services of Lavin as a consultant for the company’s growing overseas investments. He joined the company in 1975 at the request of McDonald joining the sons to run the business after the retirement of the father changing the business name to OSi Group. The company continued to expand its operations gaining the European and North American markets. In 1980’s, one of the partners in the company sold-out giving Lavin half of the company’s ownership. He gained total control of the business a few years later after the retirement of the remaining partner.

After gaining full control of the company, Lavin decided to grow and expand the company. He extended its operations to over 16 countries with over 55 establishments. The company runs with a workforce of over 2,000 employees with Sheldon Lavin still active as the elder. As the Chairman and CEO of the group, Sheldon Lavin is still pursuing further growth and expansion of the group.

Sheldon Lavin is trained in Finance and Accounting. He runs ISO group on the principle of continued success. The desire to fully satisfy consumers and make more profits continue to drive the company in its growth. His vision for the company is to rank as a leader in the food industry and to remain successful even after his retirement.